Minerva Works WEB 39

Flatpack Film Festival 2015

Festival, Film

Flatpack Film Festival


I have worked with Flatpack Film Festival for six festivals (2010-2015) on their marketing and regional press campaigns.

Flatpack takes over venues across Birmingham every March. It draws people from far and wide with a wonderful mixture of films, performances, contraptions and surprises.

‘You can’t effectively promote an event or project unless you really understand it. Thanks to Annabel’s natural curiosity and versatility she has played a vital part in helping to grow and diversify Flatpack’s audience over the years. She is unflappable, committed, and a pleasure to work with.’

- Ian Francis, Director, Flatpack Film Festival.

For their ninth festival from 19-29 March 2015 work included:

  • Managing and monitoring the festival’s social media presence.
  • Monitoring pre-sales and adapting the marketing plan accordingly
  • Production of printed materials for the festival. I liaised with the festival’s graphic designers Dot Dash in the design of promotional materials for the new festival identity. These included beer mats, flyers, posters, bags and t-shirts.

Dot-Dash-flatpack-int14Dot-Dash-flatpack-int11

Work also included:

  • Liaising with the national PR agency, Margaret PR and festival partners and sponsors in order to gain the maximum amount of coverage across the festival.

The Doghouse oculus rift images courtesy of Greg Milner. Flatpack identity images courtesy of Dot Dash.